The video to which this blog refers is an absolutely DISGUSTING piece of work. Please DO NOT share the video, but do speak out against the inexcusable conduct of this company that is shamelessly exploiting little girls for profit and publicity. Thank you, Susan
Trigger warning for rape
Yesterday, FCKH8 released a video called F-Bombs for Feminism: Potty Mouthed Princesses Use Bad Words for Good Cause that quickly went viral, and has been shared hundreds of thousands of times on Facebook alone. This isn’t surprising – it’s a video designed to hit that marketing sweet spot where people are equal parts outraged, delighted and just plain not sure what to think. I’d be willing to bet that this video has had nearly as many hate-shares and “is this offensive?” shares as it has people posting it because they think it’s great.
FCKH8’s video is carefully calculated to appeal to a certain type of young, hip feminist (as well as being designed to cause offence and outrage among right-wing conservatives). It starts out with a bunch of sweet little girls wearing princess costumes striking stereotypically cute poses and simpering “pretty” at the camera. Then there’s a record…
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